U.S. EPA probes possible crimes at Chevron's Calif. refinery: report

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Why Do Businesses Use A Send SMS Message Online Service

Communications:Mobile-Cell-Phone-SMS Articles from EzineArticles.com

Why Do Businesses Use A Send SMS Message Online Service?

Any business today knows how important it is for them to be able to communicate effectively with their clients if they want to see theirs thrive. One way of course of doing this is through them sending information regularly to their customers by sending them SMS messages.

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The SEO Big Four

Search Engine Optimization, or SEO, best practices can?t be mastered or accomplished in a day. It requires getting to know Google like an intimate friend ? what it likes, what it doesn?t like, where it ?

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Source: http://peter3735.typepad.com/blog/2012/09/why-do-businesses-use-a-send-sms-message-online-service.html

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Source: http://mollyshannis.blogspot.com/2012/09/why-do-businesses-use-send-sms-message.html

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Jorno Bluetooth Keyboard ? Is That a Keyboard in Your Pocket or ? ?

Janet first reported on this one almost two years ago, and it must be one of the longest pre-order periods ever, because it’s still not in production. Now being funded on Kickstarter, the Jorno is a foldable Bluetooth keyboard that can be used with most Bluetooth devices. ?While the folding keyboard isn’t anything new and [...]

Source: http://the-gadgeteer.com/2012/09/24/jorno-bluetooth-keyboard-is-that-a-keyboard-in-your-pocket-or/

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PLAYING IN TRAFFIC ? Blog Archive ? 10 Ways to Use Online ...

September 22nd, 2012 | by genesower |

Guest Blog Post by Robert Weiss, MultiVision Productions

Marketers and business owners can?t deny that online video is catching on in a big way.? And if you are already using video marketing content you know that it has helped your company generate leads and drive sales.? You know that it lets people, who use the Internet to find and research for products and services, quickly understand your products and service while building personal connections.? You know that web video marketing content can build trust, showcase products, communicate personality, be shared and easily consumed by busy decision makers.

However, many companies merely put their video on their website rather than use this high-power marketing asset in their every day sales and marketing activities.? In addition to your website and YouTube, here are 10 ways to leverage your online video production to bump up your ROI and give you the most out of your video marketing investment.

1.?? ?Improve SEO ranking by creating a page for each video as well as a video gallery ? Google knows that consumers get the most amount of information and can make the best decisions by watching web video and therefore gives higher rankings to online video that is tagged and coordinated with contextual SEO (video improves first page rankings up to 53xs better according to Forrester [http://blogs.forrester.com/interactive_marketing/2009/01/the-easiest-way.html])

2.?? ?As a follow up to telemarketing ? develop qualified leads and differentiate from your competition by your sales team leave messages that let the customer know you will be sending them a video (filled with your key value propositions) ? for example, ?we will follow this up with and email that has a 1:25 second video for your review??

3.?? ?Social media channels ? Social channels LOVE video!? Add the word VIDEO as the first word in your post to let your networks know there is an online video.? Send through all your social channels like LinkedIn YouTube, Vimeo, Facebook, Twitter and Pintrest and get everyone in your company to share, like and comment from these platforms.? YouTube, owned by Google puts more emphasis on the Google+ button than the ?Like?.

4.?? ?In preparation of a sales call ? two days before your appointment send related online video marketing content to give your prospect more information about your products and services.? The more they know the better questions they will have and a more advanced sales prospect you will have.

5.?? ?In your email marketing campaigns ? click thru rates of emails that contain video average 32% (according to Flimp Video [http://www.flimp.net/]) than ones that do not.? Most email marketing platforms allow you to easily embed a video and can track who is watching them.

6.?? ?Add video to your blog ? summarize your video in a few paragraphs and upload video.? Your blog will see many SEO benefits from adding your corporate online video production.

7.?? ?eMail signature ? add both a video thumbnail image and direct URL link to your video and watch your views go up and up.? This is a great place to link to a personal video bio.

8.?? ?Direct mail ? create a QR code that links to your video so customers will have more engagement with you traditional marketing.? You will be able to track the engagement and effectiveness of your direct mail pieces by tracking your video views.

9.?? ?Landing pages ? landing pages with short videos increases conversion by 32% (according to Eyeview Digital) at a higher rate than landing pages without video, but make the video appropriate to the goal of conversion.

10.?? ?During the sales call ? let videos of your technical and implementation teams, customer service reps, and customer testimonials do the selling for you.? Do less talking and more educating customers about the expertise of the people that will be implementing the client?s solutions.

From getting found on search engines to developing qualified leads and paying customers, online video production, or website video marketing, builds personal connections and improves conversion across all points of the sales cycle.

So if you don?t already have online video marketing content in the hands of your sales and marketing teams the sooner you do the sooner you will realize how impactful video content is to your lead generation and sales objectives.

Aside from being a fellow member of the Meadowlands Chamber of Commerce, Robert Weiss is also the President of MultiVision Productions, a New York-based online video production company that ??provides both smaller business marketing video productions with limited budgets and corporate video productions for larger businesses who are eager to include online video into their long-term marketing plans.?

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Source: http://samsonmedia.net/blog/2012/09/10-ways-to-use-online-video-in-your-daily-sales-routine/

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kwiefling: Facilitated a 1 day wrap up of a 6 month leadership program for Oracle Japan mid-level top talent. A special... http://t.co/4GzJ82C1

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Source: http://twitter.com/kwiefling/statuses/249711899468505088

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Senate votes to shield US airlines from EU's carbon scheme

WASHINGTON (Reuters) - The Senate unanimously passed a bill on Saturday that would shield U.S. airlines from paying for their carbon emissions on European flights, pressuring the European Union to back down from applying its emissions law to foreign carriers.

The European Commission has been enforcing its law since January to make all airlines take part in its Emissions Trading Scheme to combat global warming, prompting threats of a trade fight.

The Senate approved the bill shortly after midnight, as it scrambled to complete business to recess ahead of the November 6 congressional and presidential elections.

Republican Senator John Thune, a sponsor of the measure, said it sent a "strong message" to the EU that it cannot impose taxes on the United States.

"The Senate's action today will help ensure that U.S. air carriers and passengers will not be paying down European debt through this illegal tax and can instead be investing in creating jobs and stimulating our own economy," Thune said in a statement.

Democratic Senator Claire McCaskill, the measure's other chief sponsor, said, "It's refreshing to see strong, bipartisan support for the commonsense notion that Americans shouldn't be forced to pay a European tax when flying in U.S. airspace."

The House of Representatives has passed a similar measure, and could either work out differences with the Senate's version or accept the Senate bill when Congress returns for a post-election session.

So far, nearly all airlines have complied reluctantly with the EU law, but Chinese and Indian carriers missed an interim deadline to submit information required under it.

China earlier this year threatened retaliation - including impounding European aircraft - if the EU punishes Chinese airlines for not complying with its emissions trading scheme.

The dispute between China and the EU froze Airbus purchase deals worth up to $14 billion, though China signed an agreement with Germany for 50 Airbus planes worth over $4 billion during Chancellor Angela Merkel's visit to Beijing last month.

The Senate bill gives the U.S. transportation secretary authority to stop U.S. airlines from complying with the EU law.

But new amendments agreed to during negotiations among lawmakers said the secretary could only do so if the EU trading scheme is amended, an international alternative is agreed to, or the United States implements its own program to address aviation emissions.

The bill increases pressure on the U.N. International Civil Aviation Organization (ICAO) to devise a global alternative to the EU law.

Connie Hedegaard, the European Climate Commissioner, said on Saturday that while the bill encourages the United States to work within the U.N. organization for a global deal on aviation emissions, she is skeptical that Washington will accept such a deal.

"It's not enough to say you want it, you have to work hard to get it done," she told Reuters on Saturday. "That means that the U.S. needs to change its approach in ICAO and show willingness to actually seal a meaningful global deal that will facilitate action."

Annie Petsonk, a lawyer for the Environmental Defense Fund, said the bill will pile pressure on the U.N. body, which has been working on a global framework for years.

"Passage of the Thune bill amps up the pressure on ICAO to move swiftly to reach a global agreement on addressing aviation's global warming pollution," she said.

(Additional reporting by Barbara Lewis in Brussels; Editing by Vicki Allen)

Source: http://news.yahoo.com/senate-votes-shield-us-airlines-eus-carbon-scheme-135141139.html

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Get lost in these 5 amazing corn mazes

A family in Canada has built the world's largest QR code out of a corn maze. TODAY.com's Dara Brown reports.

By A. Pawlowski, TODAY contributor

Farmers know: If they build it, you will come.

We?re talking about corn mazes ??works of art, amusement parks and fall attractions all rolled into one.

Creating a maze is high-tech these days, with the pattern designed on a computer and then carefully transferred onto a corn field with the help of grids, detailed maps and even satellite navigation systems.

?(Our maze creator) uses a GPS that is attached to a small tractor. He downloads the maze layout to?the device?and it tells him every turn to make,? said Misty Duren, who manages the Corn Dawgs maze in Loganville, Ga.

Here are five corn mazes to remember.

Kraay Family Farm ?? Lacombe, Alberta
This 15-acre maze contains the world?s largest Quick Response (QR) code ?? scan it with your smartphone from above and it links you to the farm?s website.

Courtesy Kraay Family Farm

The Kraay Family Farm's 15-acre corn maze in Lacombe, Alberta, contains the world's largest QR code.

The Kraay family, which has been creating corn mazes for 13 years, came up with the idea while brainstorming for this year?s design.

?We were looking through some magazines and noticed how many QR codes there were,? said Rachel Kraay.

?I thought, they kind of look like a maze, I wonder if we can make one, and then it snowballed from there. We thought it was a fun play on technology and corn being an ancient crop.?

There were tense moments when the family went up in a helicopter to scan the maze for the first time and found the QR code didn?t work. The problem? Not enough contrast between the green corn and the dark paths ?QR codes are usually black and white, providing lots of contrast.

So the paths were tilled and cleared of any weeds, making them darker and the next attempt was a success.

?We were relieved and excited,? Kraay said.

The excitement grew when Guinness World Records officially deemed it the world?s largest QR code this summer.

Open until Oct. 20.

Fritzler Corn Maze ? LaSalle, Colo.
Owner Glen Fritzler is a huge Denver Broncos fan, so he decided last fall that he would devote this year?s corn maze to Tim Tebow. But when the NFL star was traded this spring, Fritzler set his sights on Peyton Manning, who joined the Broncos in March.

Courtesy Glen Fritzler

Glen Fritzler of Friztler Corn Maze in LaSalle, Colo., made this year's maze a tribute to Peyton Manning, who joined the Denver Broncos in March.

?I wasn?t a huge fan of Peyton Manning mainly because he wasn?t on our team? but then he became a Bronco,? Fritzler said. ?It?s been a very, very popular maze design.?

The 15-acre tribute to Manning features the quarterback saluting towards the sky and the phrase ?Got Peyton? over his shoulder.

Open until Oct. 31.

Baggenstos Farm ??Sherwood, Ore.
The Baggenstos family tries to base their corn maze theme on a current event, so this election year the choice was a ?no-brainer,? they said.

Behold the smiling caricatures of Barack Obama and Mitt Romney carved out of the corn, along with the directive ?Vote!?

Courtesy Baggenstos Farm Store

The faces of Barack Obama and Mitt Romney adorn the corn maze at Baggenstos Farm in Sherwood, Ore.

?We want to encourage people to vote, and we wanted something that would stick in their minds as the election approaches this year, so we decided that a humorous take would be the ticket,? said owners Darla and Jacquie Baggenstos.

Visitors can cast a vote for their favorite presidential candidate, and the farm will announce those ?election results? on its website on Nov. 1.

Opens Sept. 29.

Reding Farm ? Chickasha, Okla.
Coming in at 35 acres, owners Jerry and Nancy Reding bill the attraction as the largest maze in Oklahoma. This year?s theme is a love letter to the Oklahoma City Thunder at the request of the couple?s daughter.

Courtesy Pat Brooks/First National Bank

The corn maze at Reding Farm in Chickasha, Okla., is dedicated to the Oklahoma City Thunder basketball team.

The family obtained permission from the team to use its logo and went on to carve out a basketball extravaganza, complete with a player shooting hoops and team mascot Rumble the Bison.

?We do not know if any of?the team?will attend but we would welcome them with open arms and they would know how much we love the Thunder,? said Nancy Reding.

It should be noted that this maze is actually created out of sorghum, a cereal crop similar to corn that?s drought resistant.

Open Sept. 28 - Nov. 4.

Corn Dawgs ? Loganville, Ga.
Owners Misty Duren and her husband love the Atlanta Braves, so they wanted to honor Chipper Jones ? the team?s long-time third baseman who is planning to retire after the 2012 season.

Courtesy Corn Dawgs

The Corn Dawgs maze in Loganville, Ga., is dedicated to Atlanta Braves third baseman Chipper Jones.

The maze features a likeness of Jones as well has his number 10. Fans can enjoy four miles of trails and trivia about the baseball star.

?We hope that he comes out to Corn Dawgs and maybe he can get lost in the maze,? Duren said.

Open Sept. 23 - Nov. 4.

More in TODAY Travel

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Source: http://todaytravel.today.com/_news/2012/09/20/13992005-get-lost-in-these-5-amazing-corn-mazes?lite

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