Wednesday, February 8, 2012

Yep, People Research Movies On Their Phones ? Especially On Apps

greystripe moviesAdding to the stream of reports about how people do more and more on their mobile devices, mobile ad network Greystripe just released the results of a survey about the movie research process. The network says it recruited participants through, yes, a mobile ad in its network, ultimately surveying 248 smartphone users (including iPhone, iPod Touch, and Android) and 298 iPad users in November of 2011. It found that those smartphone and iPad owners are indeed movie goers, with 39 percent of smartphone respondents and 41 percent of iPad respondents watching movies more than four times a year

Source: http://feedproxy.google.com/~r/Techcrunch/~3/FyGhzQn6NKI/

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